DesignShift: From Creating Things to Creating Change

Rather than viewing the success of our work through the lens of creation and production, we should focus more on measuring our impact through restoration, connection, and amplification.

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What is the role of designers in a world that does not need more things? Our work is evolving and as we face climate and social breakdown, and we must take the time to evaluate our profession and purpose. How can we make sure that our work does not contribute negatively to an already hurting planet? How can we shift our focus from creating things to creating change?

DesignShift: from creating things to creating change.

Rather than viewing the success of our work through the lens of creation and production, we should focus more on measuring our impact through restoration, connection, and amplification.

It means taking on the role of facilitators, protectors, and collaborators. The true magic of design lies not in what we create but in the change we help others achieve.